Our Vision in a Rapidly Evolving Energy Industry

The electric utility industry is undergoing a significant refocus on everything from technology to power supply. The delivery model of today will look vastly different in the next decade. Grid technology is improving, energy markets are evolving, and member demands and expectations are changing. United Power must be prepared to adapt quickly and respond proactively to shifts in an ever-changing environment. We recognize the wealth of opportunities - and challenges - that come with these changes. 

Our mission as your local electric cooperative is to safely and responsibly deliver reliable electricity and excellent service to our members. To continue delivering on that promise, we must identify the range of potential futures that we need to prepare for, harness our strengths, recognize where growth and investments are required, and develop innovative approaches to proactively address challenges. 

It is, therefore, critical United Power ensures all the pieces work together to optimize financial investments, operating efficiencies, and resources. The intent of our cooperative roadmap is to document organizational objectives to create an alignment from the Board of Directors to every employee and, in turn, our members. 

Guiding Principles

The following principles guide our decisions and were used in the development of our cooperative roadmap. These are the lenses through which we evaluate options such as reimagining our power supply, integrating new technologies, preparing for future markets, and supporting the needs of the workforce.


Strive to deliver high-quality, uninterrupted service to our members through the design, operation, protection, and maintenance of a failure-resistant and resilient electric distribution system.


Continually seek fair and equitable wholesale rates, manage distribution costs in a highly efficient manner, and responsibly allocate those costs across our membership with stable and transparent rate options.


Demonstrate maximum agility and adaptiveness through forward-looking plans; versatile, innovative programs and business models; and diverse power supply options as we respond to changes in our environment and the needs of our members and community.


Act honestly, ethically, sustainably, and in the best interest of our members and communities as we manage operations and secure resources.

Empower and Engage Our Membership and Community

Engage with our members in meaningful ways. Support our members where they live. Support economic development in the communities where we serve. 

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Provide Flexible, Affordable, Sustainable Power and Services

Explore power supply options. Offer Energy-as-a-service (EAAS) programs for our members. 

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Continuously Optimize Our Electric Distribution System

Expand our electric distribution system capacity, considerate of aggressive growth. Execute targeted maintenance, considerate of reliability. Implement design and operational practices, considerate of the future, safety, and risk.

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Achieve Business Agility and Resilience Through IT/OT Synergy

Expand system operations capabilities. Progress Advanced Metering Infrastructure (AMI) and Meter Data Management (MDM) solutions. Advance technology, infrastructure, enterprise processes, and enterprise systems.

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Recent Roadmap Posts

FERC Issues Order on Initial Decision

Wednesday | December 20, 2023
Order clarifies contract termination methodology and procedures for United Power and all members exi...

United Power Issues Social Responsibility Report

Thursday | September 28, 2023
Informational report highlights cooperative transparency.

Empowering & Engaging Our Members

Monday | November 7, 2022
United Power supports community events, empowers local education, & drives economic development 
After years of legal battles, United Power is one step closer on its path forward to buy out of its ...