The new Denver International Airport opens adjacent to United Power's territory, providing jobs and spurring economic growth in the region.

United Power hosts first Customer Appreciation Day, a member event held each summer to provide entertainment and energy education. As communities grew and began to host their own summer festivals, United Power stopped hosting Customer Appreciation Day and redirected the funds to the various community events through the territory.

United Power establishes Operation Round Up at the cooperative. The Foundation's board met for the first time in December 1994 before the program was rolled out to members the following year. Members contribute by “rounding up” their electric bills and the funds are used to help cooperative members facing hardship.

As the final step in the transfer of the Platte Valley Division from Public Service Company of Colorado, Brighton voters to approve the transfer of service to United Power. United Power welcomes Brighton residents as official cooperative members and adds an additional 6,000 meters. 

The United Power Fort Lupton office opens on Denver Ave. The office was established to honor the promise to have a local presence in the Platte Valley region after acquiring new members in territory trade agreements with Public Service Company of Colorado.

Approved by voters, limited stakes gambling becomes legal in Central City and Blackhawk, ushering in a new era of economic growth to these towns and bringing new residents to the cooperative's adjacent mountain territory. 

In the final agreement to establish formal territory boundaries, Public Service Company of Colorado receives parts of United Power's territory, including Watkins, the land where Front Range Airport is located, and the area where the new Denver International Airport was to be built.

After settling on a finalized territory agreement with Public Service Company of Colorado (PSCo), United Power acquires the Platte Valley division from PSCo and adds over 6,000 new members with the inclusion of Fort Lupton, Hudson, Keenesburg, and the surrounding rural areas.

Union Rural Electric Association changes its name to United Power, leaving behind the image of the small, rural cooperative. The new name came with a promise to grow into the future and become the utility of choice in the communities it now serves. 

After a high-profile campaign in the press, Union Rural Electric Association members vote to reject Public Service Company of Colorado's takeover offer and place their faith in the promise of the cooperative’s future.